He had initially wanted to help kidney disease and organ donation awareness charities raise money, but then he had the idea to come-up with 2 other slogans. One for heart disease awareness, which is very important because heart disease kills more people than any other disease in America and the second one for cancer survivors and cancer research.
The 3 For-charity products lines are:
1) Organ Donation is sooo cool!!!
2) The heart is the love muscle, protect it from heart disease
3) I'm healthy I'm wealthy I'm cancer-free
He decided to team-up with CafePress.com and CustomDesignPrinted.com because they make it so easy to sell imprinted items all over the world. The first week of April 2010, the online stores for the 3 slogans were set-up and the Healthwords.net website was set-up to give more details about the program. The items that are sold directly will have 20% deducted to be set aside for various charities in the organ donation, kidney disease, heart disease and cancer research and cancer survivor categories through the SPOIO Foundation.
Individuals, organizations and companies can purchase these items in bulk to be used for fundraising efforts. For more details on how to buy in bulk or just to purchase products at retail prices, go to:
www.Healthwords.net